When designing a website, creativity, imagination, and engagement are significant aspects. However, there are some features and key points that are needed to be considered in order to create something attractive and exciting. In case you forget to include any of such critical points, your site might not be as ethical as it could be; therefore, it is essential to incorporate the characteristics wisely.
Some of the features that are needed to be considered while designing a website are as follows-
• Purpose
• Communication
• Colours
• Simplicity
• Mobile friendly
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you may also read here about: Principles of Quality Web Design